Enjoy this interview with an amazing content creator and provider of content creation tools and resources!
Name: Sue Fleckenstein
Business Name: Createful Journals
Tagline: Your Creative Inspiration
Sue, what do you want people to know about the products or product line you offer?
We offer a complete line of products that are suitable for anyone wanting to publish books on line, set up an Etsy or Shopify store or sell products from their own website.
All of our templates are created in PowerPoint making them super easy to edit, especially when it comes to placing graphics. Say goodbye to graphics moving from page to page in Word!
In addition we provide our customers with a Commercial Use License. This means that you can edit and brand the templates to suit your business and then use the completed PDF in your business, to sell, publish or give away to build your list. If you are looking for a shortcut to creating your own journals and planners then you have just found the right place!
Tell us a bit about you – what do you want content creators to know about you?
I absolutely love what I do with my business and my customers love the templates, one recurring comment is ‘I always know what I need to do with your products to actually put them to use!
Along my own journey I found that I like to teach people how to create templates and how to use them, especially by using PowerPoint. I have created two successful courses and hope to add more!
When I am not working on my business I love spending time with my husband and our rescue dog Sakima. We go for lots of walks and love to explore nature.
What do you love about your products and how can “content creators” benefit from them?
What I love about my products is that they are editable. They are easy to use and customers can easily make them look different in various ways. Changing out fonts and colors to suit their brand is a super easy step. Another is to replace some of the graphics or mix and match templates to create new versions.
The biggest benefit to content creators is that they have a base starting point. They are not looking at a blank screen trying to design something. Our base templates, or canvas, provides lots of creative inspiration. I love it when my customers share their new products with me.
How did you get started in your business and what do you love about it?
I started my business as I discovered how easy it was to create planners using PowerPoint. Instead of fiddling with Word or attempting to learn InDesign. It filled a creative hole in myself that I didn’t know existed. I am enjoying using graphics and playing with tools and learning more myself. I can then pass on my new knowledge to my customers and students.
Of course, getting great feedback from my customers inspires me to keep creating new content too. Even though I may work from home by myself, I feel surrounded by lots of wonderful people around the world.
Please share a tip for people wanting to create and sell products online.
My biggest tip would be to work on your brand, especially for your own products. Create a good color scheme and graphics first then use these for your products so you have a recognizable ‘brand’ as your business grows. Don’t be afraid to try new things and always reach out for help if you get stuck!
What do you wish you knew when you first got started in your business?
To stay on track with your vision, don’t get distracted and don’t be afraid of connecting with other content creators. They are not your competition and you can work together in many ways to build your own businesses.
Thank you Sue! And for our readers…
I hope you’ve found this interview with Sue to be informative and helpful. What I’d like to do now is share one of Sue’s featured products with you, along with several worksheets that demonstrate ways you can transform the pages in her product.
Sue’s Featured Product: Goals & Resolutions Journal
About the Goals and Resolutions Journal
Use this planner to target the evergreen niche of goal setting and/or New Year’s resolutions. The templates in this package are a mixture of goal setting pages, tracking reflections, action plans, wish lists and more.
The self-help niche is huge and people are always looking for ways to improve and enrich their lives. One way they can do this is by using Sue’s Goals and Resolutions Journal (which comes with resell rights.)
Being that this package includes commercial use rights, you can customize the content for any audience you’d like. For example, you can create; journals for children, journals for entrepreneurs, journals for content creators, journals for women, journals for men, dream journals, monthly or yearly journals and more…
Included in Sue’s Goals & Resolutions Journal package, you get editable PowerPoint files, so you can easily rebrand this content and use it as your own. Just think of the possibilities!
Booklet with Sue’s Interview and Sample Worksheets & Checklist
Enclosed in this booklet you’ll find a printable version of Sue’s interview along with a collection of worksheets and checklists… derived and/or inspired by the pages of her Goals & Resolutions Journal.